Creative Concepts Blog

Small snippets from the world of advertising
Creative Concepts Blog

Welcome to Creative Concepts Blog. Here we hope to bring you insights into some of the latest trends in advertising and marketing. We hope you find them of interest and of course if you have any further questions please ask.

Writing effective copy for your website.

Writing SEO effective text for your website.
Monday, 6 February, 2012 - 13:09

SEO is more than all the great code that goes on behind the scenes. The visible content on your site is just as important. This consists of placing your most important keywords within the content elements of your actual pages. These on-page elements include Headlines, Sub-headlines, Body Content, Image Tags, and Links. Often times on-page SEO is referred to as “keyword density.”

Here are some tips for writing good content.

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Good Business Blogs

Good Business Blogs
Tuesday, 17 January, 2012 - 09:07

Research shows that having a business blog can generate 55% more visitors, 97% more inbound links, and 434% more indexed pages than companies that don't blog. So here is our number one tip for a good business blog.
Integrate your blog into your main website.
Avoid publishing your blog on it's own domain or even worse using a fee blogging platform like blogger.com or WordPress.com. Why? Well several reasons actually:

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All SEO service providers are not created equal

All SEO service providers are not created equal
Tuesday, 11 October, 2011 - 15:13

Search Engine Optimization is routinely cited by marketers as one of the most effective tactics for generating leads or sales from your website. But while most marketers understand the importance of SEO, many see the process as a highly technical, almost mysterious discipline that’s best left in the hands of experts.

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What is Facebook and why should I care?

What is Facebook and why should I care?
Friday, 7 October, 2011 - 10:08

Facebook is a social network for connecting people with those around them – friends, family, coworkers, or simply others with similar interests. Facebook started in 2004 as a closed community for college students (requiring users to sign up with a valid university email address) but has since expanded beyond that to schools, corporations, and any user across the world. Facebook allows users to connect and share information in a variety of ways.

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What is Twitter?

What is Twitter?
Thursday, 29 September, 2011 - 10:07

Quite often, people‘s gut reaction to Twitter is, ―No one needs to know what I‘m doing,‖ or ―I don‘t care what other people are doing.‖
These views are common among those who just don‘t understand the value that Twitter can provide for business. In the words of marketing expert Chris Brogan, Twitter is a useful communication tool that allows you to interact with people around the world in three different ways:

  1. Send a short message to a bunch of people publicly
  2. Send a short message to a specific person publicly
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